Art - Goût - Beauté, Feuillets de l' élégance féminine, Janvier 1924, No. 41, 4e Année, p. 5 1924

This is a page from "Art - Goût - Beauté," a magazine from January 1924 that translates to "Art - Taste - Beauty." Its title, "Feuillets de l' élégance féminine," means leaflets of feminine elegance. The image is a print, likely created using a color lithographic process. The inks would have been applied to a prepared stone or metal plate, one for each color, then transferred to paper through a press. This was a popular method for reproducing images widely and cheaply at the time, making fashion and style accessible to a broader audience. The image's flat planes and bold outlines were likely influenced by the Art Deco style, aligning with the magazine's focus on modern elegance. Consider the labor involved in producing such an image: from the artists and designers who conceived it, to the printmakers who executed it, to the distributors who brought it to readers. The magazine itself represents a moment in the history of mass media, where art, fashion, and commerce converged, and the technology of printing played a crucial role in shaping consumer culture.