Florida 

Romero Britto created "Florida" with acrylic on canvas, showcasing his signature pop art style. Britto’s technique involves flat, vibrant colors and bold outlines, reminiscent of stained glass, cartooning, and graffiti. These visual languages come from the world of graphic communication and mass media. The smooth, uniform surfaces suggest a mechanical reproduction, rather than traditional artistic gestures. This relates to the Pop Art movement, questioning the value of 'originality.' In "Florida," the hard-edged application of paint and the use of simple, repetitive patterns speak to the influence of commercial art. The work's accessibility and broad appeal are central to understanding Britto's artistic project. His works are meant for mass consumption and appeal to a wide audience. Britto’s art challenges traditional distinctions between fine art and craft, blurring the lines between high art and popular culture, inviting us to reconsider our understanding of artistic value and production in a consumerist society.