Très Parisien, 1925, No. 10, Pl. 2. - HÉLIOTROPE 1925

G-P. Joumard made this print titled "Très Parisien" in 1925, and look at this, because it's not just an image, it’s a vibe, right? The illustration has these very slender, fashionable figures. You can imagine Joumard at the drafting table, carefully outlining each dress, each fur stole, with a very fine nib. There's a sense of precision, of control, but also a kind of whimsy in the way the figures pose. I wonder, was Joumard thinking about capturing the essence of Parisian chic, or was it about playing with form and line? It reminds me of some of Erté’s fashion illustrations but with an additional quietness. The colour palette is restrained - soft golds, silvers, and blacks, but the intricate details of the fabrics suggest a real interest in surface and texture. It's like Joumard is saying, ‘Look at how these lines can create a whole world of elegance and style.’ Fashion illustration is like a conversation through time, each artist riffing on what came before. I think it's beautiful how these works can be both deeply of their time and endlessly inspiring.