Dimensions: height 180 mm, width 120 mm
Copyright: Rijks Museum: Open Domain
G-P. Joumard created this fashion plate titled "Toujours Chic Les Deshabillés, Hiver 1921-1922: Leïla," sometime in the early 1920s. Rendered in an elegant and simple style, this Pochoir print captures the spirit of its age. The print presents a woman in stylish lounging pajamas, embodying a shift in women's roles post-World War I. This was a period when women's fashion began to reflect a desire for freedom and comfort, mirroring their increasing participation in public life. The design moves away from the restrictive garments of the past, embracing a more relaxed silhouette. The garment might have been considered risque. The choice of a pajama-like design blurs the lines between private and public attire. The name “Leïla” adds an exotic touch. In this way, fashion becomes a canvas for exploring identity, reflecting evolving social norms and personal freedoms.
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