Art - Goût - Beauté, Feuillets de l' élégance féminine, Mars 1929, No. 103, 9e Année, p. 17 1929

This print showing women's fashion was made in France in March 1929 by the artist R. Drivon. The illustration appeared in "Feuillets de l'élégance féminine", a journal dedicated to feminine elegance, taste, and beauty. These women's garments, designed by famous Parisian designers, reflect the changing social roles of women in the post-war years. The flapper-style dresses showcase a departure from more restrictive clothing styles of the past. These dresses, with their shorter hemlines and looser fits, allowed women greater freedom of movement and expression, mirroring women's increased participation in public life. The institutional history of fashion magazines reveals the emergence of a consumer culture that catered to women. To understand this print better, we need to study the history of fashion, gender, and consumer culture in France during the interwar period. Examining sources such as fashion journals, advertisements, and social commentaries would help reveal the cultural values and social norms that these images reflected and shaped.