James P. Wolfe, from the Great Generals series (N15) for Allen & Ginter Cigarettes Brands 1888

Curator: Here we have a portrait of James P. Wolfe, part of the "Great Generals" series by Allen & Ginter, dating back to 1888. These were originally produced as collectible cards included with cigarette packs. Editor: My first thought? It’s kind of…charming! It’s small, delicate almost, and evokes such a specific era, like a tiny window into the past. Plus, who knew tobacco companies were art patrons back then? The rosy cheeks give it such a naivety. Curator: These cards are fascinating artifacts. In an age before widespread photography, these cards provided readily available imagery of famous figures. Wolfe, of course, was a British Army officer celebrated for his victory at the Battle of Quebec. The series aimed to create a pantheon of military heroes for public consumption, tying into notions of national pride. Editor: I see it. It is interesting how images imprint archetypes, especially ones tied to specific cultural aspirations or historical narratives. The romantic backdrop really sells this ideal! Are those supposed to be ships in the distance? Curator: Indeed. The background alludes to Wolfe’s naval campaigns, underscoring his strategic command and the global reach of the British Empire at the time. What appears subtle actually carries a great weight. His uniform is instantly recognisable, even today. The color, gold details, it immediately positions him within the symbolic power structures. Editor: Absolutely. There’s such intentionality there – a controlled message embedded in a tiny, unassuming card. It makes you think about what messages we consume so casually today. The artistry’s deceptive—a little, almost too perfect rendering of a guy that once got printed on cigarettes...kinda surreal. Curator: And to be clear, we do know today about the impact of tobacco advertising and what it promoted. This print exists at the confluence of image, capitalism and imperialism. Editor: Makes me wonder what smoking paraphernalia will reveal to future cultures! A time capsule in paper and ink! It really does show how portraits function—not just as depictions, but as vehicles for ideologies. Curator: Precisely. It’s a powerful demonstration of how images shape our understanding of history and the figures within it. Editor: A two-minute tour well-spent—small artwork, big concepts. Curator: I couldn’t agree more!