Dobroliot stamps by Alexander Rodchenko

Dobroliot stamps 

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graphic-art, typography, poster

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word art style

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graphic-art

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hand-lettering

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playful lettering

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hand drawn type

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typography

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hand lettering

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constructivism

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soviet-nonconformist-art

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typography

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eye-catchy type

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fading type

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geometric

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typography style

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poster

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small lettering

Copyright: Alexander Rodchenko,Fair Use

Alexander Rodchenko created these designs for Dobroliot stamps using gouache, ink, and collage. These were not traditional art materials, but the stuff of graphic design, reflecting a new era of mass communication. Look at the dynamic interplay between the bold typography and the stylized airplane propellers and wings. Rodchenko masterfully combines these elements to convey a sense of speed, progress, and modernity. The limited color palette of red, black, and white adds to the graphic impact. These designs were made during the rise of the Soviet Union, and they weren't just about aesthetics. They were intended to brand a state-owned airline, and promote the idea of a modern, connected society. As such, they blurred the lines between art, design, and propaganda. The work involved in their production was part of a larger project, imbuing everyday life with revolutionary ideals. Rodchenko challenges traditional distinctions between art and design, reminding us that the most potent art often engages directly with the social and political context of its time.

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