Prince D'Arenberg, from the Racing Colors of the World series (N22b) for Allen & Ginter Cigarettes 1888

This small chromolithograph of Prince D'Arenberg was created by Allen & Ginter for a series of cigarette cards. Produced during the late 19th century, these cards offer a glimpse into the cultural values and social hierarchies of the Gilded Age. The image presents a carefully constructed representation of aristocratic masculinity. Yet, we might also read it for its complex class dynamics. On one hand, it celebrates the opulence and leisure associated with horse racing. On the other hand, it was a collectible item included in mass-produced cigarettes, affordable and available to a wide range of social classes. The card collapses the boundaries between high society and consumer culture. It serves as a reminder of how images can both reinforce and blur social distinctions. Consider the power of representation and how it can shape our perceptions of identity and status.