Dimensions: height 77 cm, width 56 cm
Copyright: Rijks Museum: Open Domain
This receipt, issued by Thonet in Amsterdam on August 7, 1931, details an order that includes two B35 chrome chairs. The Thonet logo itself is a potent symbol: a stylized, abstracted depiction of their iconic bentwood chair. It represents not just furniture, but also modernity, industrial design, and a certain bourgeois comfort that emerged in the late 19th and early 20th centuries. Consider this chair, and its image, as a modern “Impresa,” a heraldic emblem for a new era. The chair transcends its function; it becomes an aspiration. We see echoes of this in advertising throughout history – think of Roman busts appearing in cigarette ads, lending an air of classical sophistication to tobacco. The impulse to elevate the mundane, to imbue everyday objects with symbolic weight, speaks to our deep-seated need for connection and continuity. The chair becomes more than just a chair; it’s a portal, however humble, to broader cultural narratives, constantly reinvented.
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